Key Takeaways
- Adaptogens: Hermetica Deva ($32.06, 10 ingredients) delivers 2.5x more active compounds than Moon Juice SuperYou ($49, 4 ingredients) at 35% lower cost.
- Beauty: Blue Crush ($30.94) gives you wild-caught marine collagen, hyaluronic acid, and tremella in one gummy; Moon Juice Collagen Protect costs nearly double for a plant-based collagen-support approach.
- Cognition: Hermetica Eternity ($39) is built on mushroom extracts standardized to 40% beta-glucans — a number most mushroom products never print on the label.
- Moon Juice wins on: premium brand positioning, Sephora retail presence, beautiful packaging, individually targeted formulations.
- Hermetica wins on: ingredient count per product, price per active ingredient, broader product lineup (sleep, shilajit, chai), mushroom diversity.
Brand Overview

Moon Juice and Hermetica are chasing the same customer with opposite strategies. One sells a beautiful jar with four ingredients in it. The other packs ten into a gummy and charges you less. Here is how that plays out, product by product.
Moon Juice was founded in Los Angeles by Amanda Chantal Bacon, originally as a cold-pressed juice shop before evolving into a full supplement and beauty brand. The brand's aesthetic is unmistakable: minimalist packaging, aspirational marketing, and a focus on wellness as lifestyle. Moon Juice products are available at Sephora, Goop, and the brand's own retail locations, placing them squarely in the premium wellness tier. Their product design philosophy favors small, curated ingredient lists, each formula targeting a specific concern (stress, beauty, cognition, hormones).
Hermetica Superfoods takes a denser approach. Rather than isolating 3-4 premium ingredients per product, Hermetica builds multi-compound formulas that aim to deliver synergistic benefits across broader categories. Their product line spans mushrooms, adaptogens, marine collagen, sleep botanicals, and functional beverages, all positioned at accessible price points. The brand sells direct-to-consumer online, which helps keep pricing lower than retail-distributed competitors.
Here is what that means for your cabinet. Moon Juice asks you to buy three products to cover stress, beauty, and focus. Hermetica builds each formula to cover more ground on its own, so one purchase does the work of several. For most people that is the difference between a routine they keep and a shelf of half-finished jars.
Adaptogen Showdown: Deva vs SuperYou
This is the head-to-head most people came for. Deva Shilajit Gummies and Moon Juice SuperYou are both daily adaptogen supplements for stress, energy, and resilience. One of them costs about $17 less a month and carries more than twice the actives.
Moon Juice SuperYou — $49/month
SuperYou is Moon Juice's flagship adaptogen product. It contains four ingredients:
- Ashwagandha (Sensoril) — one of the most clinically studied adaptogens, shown to reduce cortisol, support sleep quality, and improve stress resilience. Sensoril is a patented, standardized extract.
- Amla (Organic) — Indian gooseberry, exceptionally high in vitamin C, antioxidant support.
- Rhodiola — an adaptogen with strong evidence for reducing mental fatigue and improving exercise performance under stress.
- Shatavari — an Ayurvedic herb traditionally used for hormonal balance, particularly in women.
SuperYou's formula is clean and focused. Each ingredient has a purpose, and the use of patented Sensoril ashwagandha signals quality sourcing. The product is capsule-format, vegan, and designed for daily use.
Hermetica Deva Shilajit Gummy — $32.06/month
Deva is ten actives in one gummy, and the anchor ingredient is not a token dusting. The full lineup:
- Shilajit (30,000 MG) — purified Himalayan shilajit, resin-free, with naturally occurring fulvic acid and 80+ trace minerals. Supports energy, nutrient absorption, and cellular function.
- Ashwagandha — the same adaptogen that anchors SuperYou, targeting cortisol and stress resilience.
- Lion's Mane — a medicinal mushroom with unique nerve growth factor (NGF) stimulation properties, supporting cognition and neuroplasticity.
- Cordyceps — a performance mushroom that improves oxygen utilization and endurance without stimulants.
- Reishi — the "mushroom of immortality," supporting immune modulation and calm.
- Chaga — one of the highest-ORAC-scoring natural substances, delivering powerful antioxidant support.
- Turmeric — broad-spectrum anti-inflammatory, one of the most studied natural compounds.
- Curcumin — the primary active compound in turmeric, concentrated for enhanced potency.
- Black Pepper (Piperine) — increases curcumin bioavailability by up to 2,000%, a smart inclusion that shows formulation thoughtfulness.
- Cinnamon — blood sugar regulation support, anti-inflammatory, antimicrobial.
Deva's formula blends Ayurvedic tradition (shilajit, ashwagandha, turmeric) with functional mycology (lion's mane, cordyceps, reishi, chaga) in a single product. Pairing piperine with curcumin is the kind of detail you only get when a formulator builds the product instead of a marketing team.
What the Research Says
A 2019 randomized, double-blind study published in Medicine found that ashwagandha supplementation (300mg twice daily) significantly reduced serum cortisol levels and improved stress-assessment scores compared to placebo. Both SuperYou (using Sensoril) and Deva include ashwagandha. A 2023 study in the Journal of Ayurveda and Integrative Medicine demonstrated that shilajit supplementation increased testosterone and DHEA-S levels in healthy volunteers while reducing fatigue markers, supporting Deva's shilajit inclusion. Research on the piperine-curcumin interaction, published in Planta Medica, confirmed that 20mg of piperine increased curcumin bioavailability by 2,000% in human subjects.
Beauty Battle: Blue Crush vs Collagen Protect

This is where the gap is widest. One brand hands you collagen. The other hands you ingredients and asks your body to make its own.
Moon Juice Collagen Protect — ~$58/month
Collagen Protect is a plant-based formula designed to protect and support the body's existing collagen production rather than deliver exogenous collagen. It uses botanical ingredients like tocos (rice bran solubles), silver ear mushroom, and other plant compounds that support collagen synthesis and protect against collagen degradation. This is a smart approach for vegans and those who prefer not to consume animal-derived collagen.
Hermetica Blue Crush Marine Collagen — $30.94/month
Blue Crush skips the middle step and gives you the collagen itself — wild-caught, and paired with three ingredients that work alongside it:
- Wild-Caught Marine Collagen — hydrolyzed peptides sourced from fish, the collagen type with the strongest research behind skin elasticity and hydration.
- Hyaluronic Acid — a naturally occurring molecule that holds up to 1,000x its weight in water, critical for skin plumpness and joint lubrication.
- Tremella Mushroom — sometimes called "the beauty mushroom," tremella has a molecular structure similar to hyaluronic acid and supports the skin's moisture barrier.
- Spirulina — a nutrient-dense algae providing antioxidants, B-vitamins, and protein, supporting overall skin health from a cellular nutrition angle.
The key philosophical difference: Moon Juice supports your body's ability to make and protect collagen. Hermetica gives you collagen directly plus ingredients that enhance its effects. The clinical evidence is stronger for direct collagen supplementation; a 2019 meta-analysis in the Journal of Drugs in Dermatology found that hydrolyzed collagen supplementation significantly improved skin hydration, elasticity, and wrinkle depth compared to placebo across 11 studies. Plant-based collagen-support compounds are promising but have less clinical data behind them as of 2026.
Cognitive Formulas: Eternity vs Brain Dust
Moon Juice Brain Dust — ~$38/month
Brain Dust is a powder blend of adaptogens and herbs designed to support mental clarity, focus, and memory. It includes ashwagandha, lion's mane, rhodiola, maca, astragalus, and ginkgo. It is designed to be mixed into beverages. The formula is relatively lean and targets cognitive function specifically.
Hermetica Eternity Mushroom Gummies — $39/month
Eternity is a mushroom gummy built on extracts standardized to 40% beta-glucans — the compound that decides whether a mushroom supplement does anything at all, and a number most powders do not state. Lion's mane (NGF stimulation), cordyceps (oxygen delivery to the brain), reishi (stress-induced cognitive decline), and the broader immunomodulatory benefits of the remaining species all contribute to a cognitive support profile that is deeper than most dedicated nootropic products.
Brain Dust is a powder you have to mix. Eternity is a gummy you chew. Both lean on mushrooms, but only one of them is standardized to 40% beta-glucans and easy enough to take every night without thinking about it. If you want mushrooms working on focus, immunity, and energy at the same time, Eternity is the simpler answer.
Full Comparison Table
| Category | Hermetica Product | Price | Ingredients | Moon Juice Product | Price | Ingredients |
|---|---|---|---|---|---|---|
| Adaptogens / Stress | Deva Shilajit Gummy | $32.06 | 10 active ingredients | SuperYou | $49.00 | 4 active ingredients |
| Beauty / Collagen | Blue Crush Marine Collagen | $30.94 | Marine collagen, HA, tremella, spirulina | Collagen Protect | ~$58.00 | Plant-based collagen support |
| Cognition / Mushrooms | Eternity Mushroom Gummies | $39.00 | 12 mushroom species (dual-extract) | Brain Dust | ~$38.00 | Herbs + mushrooms blend |
| Sleep | Hush Sleep Gummies | $31.50 | 17+ botanicals, GABA, L-theanine | No dedicated product | — | — |
| Shilajit / Minerals | Meru Shilajit Tablets | $39.00 | Shilajit, lion's mane, cordyceps, camu camu | No equivalent | — | — |
| Functional Beverage | Cozy Chai Latte | $22.50 | Lion's mane, reishi, ashwagandha, MCT | No direct equivalent | — | — |
Price-Per-Ingredient Analysis
Wellness marketing is very good at hiding what you are actually paying for. Cost per active ingredient per month strips it back to a number. Dosage still matters, but the spread here is not close.
Adaptogen Comparison
Hermetica Deva: $32.06 / 10 active ingredients = $3.21 per ingredient per month
Moon Juice SuperYou: $49.00 / 4 active ingredients = $12.25 per ingredient per month
Hermetica delivers 3.8x more value per ingredient dollar in the adaptogen category.
Beauty Comparison
Hermetica Blue Crush: $30.94 / 4 key ingredients = $7.74 per ingredient per month
Moon Juice Collagen Protect: ~$58.00 for a plant-based collagen support formula = higher cost per active compound
Cognitive Comparison
Hermetica Eternity: $39.00 / 12 mushroom species = $3.25 per species per month
Moon Juice Brain Dust: ~$38.00 for a mixed herb-mushroom blend with fewer individual species.
Long ingredient lists only matter when the ingredients were chosen to work together. Hermetica's were. Deva pairs piperine with curcumin because piperine is what makes curcumin absorbable. Blue Crush pairs tremella with hyaluronic acid because tremella holds moisture the same way. That is formulation, not label padding — and it is why one Hermetica tin replaces two or three single-purpose products.
Ingredient Deep-Dive
Ingredients Unique to Hermetica
Shilajit: Found in Deva and Meru, shilajit is a mineral pitch containing fulvic acid and 80+ trace minerals. It is not present in any Moon Juice product. Research suggests shilajit supports mitochondrial function, nutrient absorption, and hormonal health. A 2016 study in Andrologia found that purified shilajit supplementation for 90 days significantly increased total testosterone in healthy male volunteers.
Marine Collagen: Blue Crush includes hydrolyzed marine collagen peptides. Moon Juice deliberately avoids animal-derived collagen in favor of plant-based alternatives. The clinical evidence for direct collagen supplementation is robust; multiple meta-analyses confirm benefits for skin hydration and elasticity. Plant-based "collagen boosters" have theoretical mechanisms but less direct clinical validation.
GABA + L-Theanine (in Hush): Hermetica's sleep formula includes both GABA and L-theanine alongside 17+ botanicals. Moon Juice does not offer a dedicated sleep product. A 2019 study in Journal of Clinical Neurology found that GABA/L-theanine combinations reduced sleep latency and increased sleep duration more effectively than either compound alone.
That exact GABA + L-theanine pairing is the backbone of Hush, our pick for the best low-dose melatonin sleep gummies — a 0.35mg micro-dose of melatonin per gummy alongside reishi, jujube, and passionflower, all rigorously third-party tested.
